12/31/2016

Tracking SMS Broadcasts with Telerivet

Telerivet has always made it easy for organizations to send SMS messages to groups of contacts. Some businesses use Telerivet to send notifications to groups of employees, other organizations use Telerivet for sending SMS polls, and others send SMS to notify their customers of special deals. We've designed Telerivet to be scalable, so that you can use Telerivet whether you need to send a message to ten contacts, a thousand contacts, or even a million contacts at once.

We're happy to announce some powerful new features available whenever you send a message to multiple contacts in Telerivet:

Real-Time Delivery Stats

On the Messages page, the Broadcasts tab now shows the number of messages with each status (e.g. Queued, Sent, Failed, Delivered). Click any broadcast to view additional statistics, which update in real time while the broadcast is being sent.

Broadcast-stats

Broadcast Cancellation

Occasionally you might want to cancel a broadcast that's already being sent, for example if you notice a mistake, or if you realize that a broadcast is larger or more expensive than you expected. To cancel a broadcast in progress, click "Cancel" when viewing the broadcast.

Automatic Reply Tracking

For each broadcast you send, Telerivet will automatically keep track of the messages that contacts send in reply to your broadcast, and will automatically calculate the response rate (as shown in the image above). If there are any replies, you can view them on the Replies tab for that broadcast:
Replies

The Replies tab will show the next incoming message received from one of the contacts in the broadcast (within 7 days, until you send another message to that contact).

Exporting Broadcast Statistics

If you send multiple broadcasts, Telerivet makes it easy to quickly download their details to CSV. For example, you could use use Excel to analyze trends with your SMS deliverability, response rates, or spending. From the Messages page, click the Broadcasts tab, then click More > Export broadcasts.

Broadcasts API

The Webhook API now makes it easy to notify other systems whenever a broadcast is sent. For example, without needing any servers or programmers, you could connect the Webhook API to Zapier, and configure Zapier to post a message in a Slack channel or send an email notification for each broadcast sent from your Telerivet account. Or if you have your own web app, you could configure the Webhook API to notify your server directly when a broadcast is sent. (If you have multiple systems, you can even trigger multiple webhook notifications.)

In addition, the REST API now lets your systems fetch broadcast statistics directly. For example, if you want your own system to show the progress of a Telerivet broadcast, you can periodically call the REST API every few seconds and get the current number of messages in each status (e.g. queued, sent, delivered) until there are no more queued messages.

Try it out

If you already have a Telerivet account, try out the new features from the Broadcasts tab on the Messages page. We hope you'll find these new features useful! (If you don't have an account already, set up a free Telerivet account first.) If you have feedback or ideas for features that would be useful to your organization, feel free to get in touch at support@telerivet.com!

To learn more about how leading businesses and NGOs are already using Telerivet SMS broadcasts to reach their goals, check out the case studies for ZALORA, Asia's leading fashion e-commerce site, and Farm Radio International, an international NGO fighting food insecurity in Africa.

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